• Home
  • Blog
  • First Name In The Water - History

First Name In The Water - History

10 August 2020
Who would have thought, that way back in 1952, a simple notion to surf longer, would go on to spawn an industry. Jack O’Neill knew that being in the ocean made him feel better, so he came up with a way to stay out there longer by inventing the wetsuit. He then opened the doors to the world’s first surf shop. A pioneer and a true maverick in every way. Surfer, sailor, hot-air balloonist, father & adventurer. It's an incredible legacy that Jack has left us and we have every intention of continuing to push the boundaries of innovation for surfer and ocean goers worldwide.

Related Articles

RUSSELL - A Brief Introduction
RUSSELL - A Brief Introduction
25, February, 2021
Hawaii Live - Episode 2
Hawaii Live - Episode 2
08, February, 2021
The No Tie Fly
The No Tie Fly
09, December, 2020

My Cart

  • - { property.value } View Attached
  • American Express
  • Apple Pay
  • Master
  • PayPal
  • Visa
  • Afterpay