O’Neill has partnered with the non-profit organisation Save The Waves Coalition to support their global efforts to preserve surf ecosystems. Both organisations share a joint mission focusing on protecting the oceans and the lasting legacy of surfing. In 2023, Save The Waves Coalition celebrated its 20th anniversary, gaining recognition for protecting, stewarding and defending surf ecosystems on an international scale with projects spanning across Mexico, Brazil, Australia, Costa Rica, the Maldives and beyond. O’Neill actively supports Saves The Waves Coalition’s goal to have 1000 surf ecosystems preserved by 2023 through various projects and activations.